India soft power
December 13, 2022
India Is Squandering Its Two Big Advantages Over China
By Mohamed Zeeshan
The BJP government’s communal politics at home has divided the Indian diaspora and undermined Bollywood’s soft power appeal.
December 29, 2020
India in the Security Council: Time to Step Up
By Bidisha Biswas and Anish Goel
To be perceived as a major power, India must articulate a clear vision of a world order, something that it has not so far done.
February 28, 2020
The Trouble With India’s Soft Power Apparatus
By Anubhav Roy
New Delhi needs a more coherent strategy for where it chooses to invest in Indian Cultural Centers overseas.
June 20, 2018
Afghanistan and India's Cricket Diplomacy
By Grant Wyeth
What a recent Test Match tells us about Afghan-Indian relations.
February 10, 2018
Can Soft Power Help Repair China-India Ties?
By Tridivesh Singh Maini
Bollywood and student exchanges can help change the negative narrative in China-India relations.
January 29, 2018
Aamir Khan: India’s Soft Power in China
By Charlotte Gao
The actor may be the most popular Indian in China today.
January 23, 2018
The World Seen From India’s Raisina Dialogue 2018
By Dawisson Belém Lopes
In its third iteration, India's Raisina Dialogue shines as a forum at the forefront of regional and global discussions.
May 29, 2015
India’s Soft Power Potential
By Sudha Ramachandran
The country has plenty, but it will need a more strategic approach to harness it.
November 25, 2014
Selling “Brand India” in Vietnam
By Sadhavi Chauhan
In recent engagement with Vietnam, India has demonstrated its soft power capabilities.
September 17, 2014
India’s Soft Power Advantage
By Kadira Pethiyagoda
Deeply entrenched factors make India a uniquely attractive great-power partner.
February 06, 2014
By Justin McDonnell
The Diplomat's Justin McDonnell spoke with McKinsey & Company’s Adil Zainulbhai, about the firm’s new publication Reimagining India: Unlocking the Potential of Asia’s Next Superstar.
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