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South Korea soft power

The Korean Wave’s Rocky Road in China
January 28, 2023

The Korean Wave’s Rocky Road in China

By Wang Linbin
After over six years, China has partially removed its ban on South Korean cultural content, but hallyu in China may never return to its glory days.

How Has the ‘Korean Wave’ Impacted Japan-South Korea Relations?
January 06, 2023

How Has the ‘Korean Wave’ Impacted Japan-South Korea Relations?

By Wang Linbin
The Korean Wave, or hallyu, has seen ups and downs in Japan, but could exert political influence over the long term.
Can Thailand Replicate South Korean Soft Power?
June 01, 2022

Can Thailand Replicate South Korean Soft Power?

By SUKEGAWA Seiya
South Korea’s soft power is permeating youth culture. Can Thailand follow its example?

K-Dramas Resurrect Long-Buried Memories in Vietnam
May 10, 2022

K-Dramas Resurrect Long-Buried Memories in Vietnam

By Travis Vincent
Obsessed with South Korean dramas, Vietnamese youths are oblivious to the atrocities committed by Korean soldiers during the Vietnam War. But their elders remember.

This Is South Korea’s K-pop Soft Power Moment
February 16, 2022

This Is South Korea’s K-pop Soft Power Moment

By Brandon Valeriano and Aleydis Nissen
K-pop offers something different to the nationalism projected by China and the territorial politics of exclusion. 

The False Promise of South Korea’s Olympic Diplomacy
February 01, 2018

The False Promise of South Korea’s Olympic Diplomacy

By Kim Young Ho
The outreach is based on a false idea of national unity rather than an appreciation of the realities the country faces.

South Korea’s Saemaul Undong in Africa
October 20, 2017

South Korea’s Saemaul Undong in Africa

By Martin Seitz
South Korea is an emerging player in Africa with hopes of benefitting their national interests through strategic partnerships.
K-Culture Diplomacy: From São Paulo to Tehran
May 10, 2016

K-Culture Diplomacy: From São Paulo to Tehran

By Anaïs Faure
Seoul rides the "Korean Wave" to promote its soft power far beyond East Asia.

How Korea Is Conquering Myanmar, One Soap Opera at a Time
March 18, 2016

How Korea Is Conquering Myanmar, One Soap Opera at a Time

By Jenna Gibson
The "Korean Wave" comes to Myanmar.

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